Grade 7 ELL Advertisers’ Techniques Project

In Grade 7 English Language and Literature class, students have been studying the techniques of advertisers and how these techniques can influence an audience. By examining this, students are more aware of how advertisers try to change the minds of the public to promote a cause or product. 

To use these strategies in a positive way, students created a print advert in which they promoted a cause that they are passionate about. Some of the topics chosen were campaigns to limit plastic usage, decrease food waste, and save endangered animals. These completed posters will be printed and hung up around the ELL room. 

This activity allowed students to advocate something they care about in a creative and purposeful way. Students thought deeply about how to promote their ideas by using appropriate presentational and rhetorical devices so that their voices can be heard and acknowledged.